WONDER ASSOCIATES APPOINTED
Following a competitive recruitment process, Torbay Culture Board has selected Wonder Associates to provide audience development and marketing support over a 2 ½ year period as part of the Great Place Scheme, which will see a £1.6million investment in local cultural life with the aim to increase residents’ engagement in culture and attract a new breed of cultural tourists.
With a studio at the heart of Torquay, a network of artists, makers, writers, content producers and influencers across South Devon and 12 years proven experience of promoting culture, Wonder Associates are ideally placed to meet the demands of this project, which includes the start-up of a new online culture magazine, audience research and campaign work. Wonder will also set up a new ‘culture panel’ of current and potential arts and heritage attenders.
Wonder Associates have worked with over 50 cultural brands across the UK from Edinburgh to Manchester, London to Exeter and Torbay. Their imaginative work with artists, museums, galleries, cinemas, theatres, arts centres, attractions and festivals has inspired millions of people to engage with culture more often.